More and more people are hearing about the concept of Social Media Marketing, but are we clear on what exactly it means? Social media marketing refers to a set of tools that, when put into action, open up various communication channels at a digital level. In other words, social media marketing is a 100% digital means of communication, consisting of an authentic arsenal of tools and platforms based on the all-powerful Internet. As the social media agency Somos Sinapsis knows and puts into practice, this medium has great relevance in business. And is that its ability to share and transfer information as text, images and audio between Internet users, generates many business opportunities. This would be an example of how […]

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