Category: Email marketing

ECOMMERCE DEVELOPMENT TRENDS 2021

The covid 19 pandemic has highlighted the importance of ecommerce: many companies have survived thanks to it, and ecommerce development has been boosted enormously. In the midst of the widespread crisis, online shopping was a valuable resource for businesses and consumers alike. Marketing experts have already announced that the increase in e-commerce sales will continue even after the pandemic is over. Therefore, the trend in ecommerce development is on the rise, as the general population is becoming more and more comfortable with this mode of shopping. In addition to allowing them to maintain the recommended social distance, people who still trusted this shopping method have had the opportunity to see that it is safe, convenient and effective. In the agency […]

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MYSTERIES OF GOOGLE ALGORITHM

The computing universe is as infinite as it is fascinating, and one of its inhabitants are the algorithms. Much talked about lately due to Google’s algorithm. Algorithms are mathematical formulas that channel data into tangible results, something in which Google has special expertise, creator of one of the most complex algorithms today. The purpose of the Google algorithm is to position millions of websites in its search engine and reflecting the different organic results called SERP’s or in other words: the results that appear on the search page. The operation may seem complex at first glance but, and without detracting at all from Google’s excellent work, it can decrypt without problems. The professional experts in development of the SEO agency […]

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WHAT IS SOCIAL MEDIA MARKETING

More and more people are hearing about the concept of Social Media Marketing, but are we clear on what exactly it means? Social media marketing refers to a set of tools that, when put into action, open up various communication channels at a digital level. In other words, social media marketing is a 100% digital means of communication, consisting of an authentic arsenal of tools and platforms based on the all-powerful Internet. As the social media agency Somos Sinapsis knows and puts into practice, this medium has great relevance in business. And is that its ability to share and transfer information as text, images and audio between Internet users, generates many business opportunities. This would be an example of how […]

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