Category: Web development

Woocommerce, one of the most popular CMSs

WooCommerce is a WordPress plugin that incorporates an online shop into a website. It includes everything required to set up an online shop, such as shop pages, shopping cart, methods, calculation of shipping costs, etc. You can upload products for sale, as well as add descriptions and prices. WooCommerce is one of the options you can count on to create an online shop. It is the creation of the company WooThemes, which launched it on the market in 2011 without suspecting the success it would bring in the ecommerce world. Today there are already more than 32 million downloads of WooCommerce, being the basis of 30% of online shops worldwide. Somos Sinapsis, a specialised ecommerce development agency in Barcelona, explains […]

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Tips for a good web layout

It is not uncommon for developers to have to face web layout against the clock. This can happen for several reasons: the company does not have a web designer or it is up to someone who has some knowledge, but not enough. Web layout agencies, such as Somos Sinapsis, specialists in web design and development, give some tips on web layout.  Web layout for sketching Before starting the layout, it is necessary to make sketches to organise a good distribution: the header, menu, headlines, paragraphs, images, and banners, among others.  Colours are also very important, and they should contrast with each other. HTML5 tags are useful for improving indexing. HTML5 offers many tags to choose from, <header>, <nav>, <figure>, >figcaption>, […]

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Advantages of Magento 2

That Magento is a leading application for the creation and management of online shops is nothing new: many companies have been benefiting from it for some years now. Magento 2 comes in its most recent and advanced version, which means another step forward.   In the agency dedicated to business web development Somos Sinapsis, they insist that you know the improvements that have made Magento 2 the benchmark for many ecommerce. The outstanding improvements of Magento 2 With the Magento 2 version, the caching system called Varnish brings more speed than in its previous version. It has also incorporated separate databases, as well as production and development environments. In this new Magento version, its new architecture allows customisation of the new […]

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ECOMMERCE DEVELOPMENT TRENDS 2021

The covid 19 pandemic has highlighted the importance of ecommerce: many companies have survived thanks to it, and ecommerce development has been boosted enormously. In the midst of the widespread crisis, online shopping was a valuable resource for businesses and consumers alike. Marketing experts have already announced that the increase in e-commerce sales will continue even after the pandemic is over. Therefore, the trend in ecommerce development is on the rise, as the general population is becoming more and more comfortable with this mode of shopping. In addition to allowing them to maintain the recommended social distance, people who still trusted this shopping method have had the opportunity to see that it is safe, convenient and effective. In the agency […]

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THE IMPORTANCE OF A GOOD WEB LAYOUT

maquetación web

Nowadays, web design is an important factor in capturing the attention of customers. In other words, web design & nbsp; it is essential to work a good user experience. This includes making a good product copy with intuitive and detailed tabs, accompanied by the corresponding multimedia material. The main objective of a good web layout is to attract potential clients to the web. A good web development and design must have a clear and organized presentation. A correct web layout must combine colors very well, using the most appropriate in each case and have a pleasant and pleasant content. On the other hand, it is also important that the web page loads quickly, is easy to use and adapts to […]

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MYSTERIES OF GOOGLE ALGORITHM

The computing universe is as infinite as it is fascinating, and one of its inhabitants are the algorithms. Much talked about lately due to Google’s algorithm. Algorithms are mathematical formulas that channel data into tangible results, something in which Google has special expertise, creator of one of the most complex algorithms today. The purpose of the Google algorithm is to position millions of websites in its search engine and reflecting the different organic results called SERP’s or in other words: the results that appear on the search page. The operation may seem complex at first glance but, and without detracting at all from Google’s excellent work, it can decrypt without problems. The professional experts in development of the SEO agency […]

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WHAT IS SOCIAL MEDIA MARKETING

More and more people are hearing about the concept of Social Media Marketing, but are we clear on what exactly it means? Social media marketing refers to a set of tools that, when put into action, open up various communication channels at a digital level. In other words, social media marketing is a 100% digital means of communication, consisting of an authentic arsenal of tools and platforms based on the all-powerful Internet. As the social media agency Somos Sinapsis knows and puts into practice, this medium has great relevance in business. And is that its ability to share and transfer information as text, images and audio between Internet users, generates many business opportunities. This would be an example of how […]

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